About Pricelens™

Browswave was founded by the founders of Laptop.bg, Bulgaria’s leading IT retailer. Frustrated by manual price checks and razor‑thin margins, the team built proprietary crawlers and algorithms to monitor millions of offers daily. That internal toolkit evolved into Browswave’s full market‑intelligence platform and, ultimately, into Pricelens: a self‑service app that turns Browswave’s data science into instant, AI‑driven pricing actions.

Today, Pricelens runs on Browswave’s data backbone—capturing billions of price points, promotions and stock signals each day—and converts them into automated repricing, demand forecasts and strategy simulations that merchants can deploy in a few clicks.